Steps to an Effective Website
An effective website must provide useful information and convert visitors into customers. Below are the most basic and most steps in the development workflow of an effective website. We will follow this workflow while working on your project to ensure a successful online presence that will benefit your business’ bottom line.
Are you starting out? Want to promote your business on the web? We can help you! Contact us to start building an online presence that jumpstart your business.
Are you a non-profit organization? Request a free website for your organization!
Idea
We discuss your idea and determine the scale of the project, we define your target audience and set quantifiable goals. After our initial meeting, when the scope and direction of the project is clearly set, a project plan can be developed.
Planning
A good structure for a website is like a foundation of a building. In this part the general layout and structure of the website is shaped.
Content Development
The next step is to write the content of your website. Content development and Design tend to occur simultaneously rather than consecutively. The information dictates the architecture of the site; this is why it is really important to focus on this aspect.
Design
Our team is capable to produce the best design available. This will help you to express your main ideas and messages that you want to send to the visitors. Also it will visualize your ideas and dreams. Design begins with the development of the site’s structure and concludes with a first mock-up in .jpeg format (image). Together with the client the design is modified to the desired look.
It’s really important to get the design approved before starting phase 5, Development.
It’s much easier to do rework in Photoshop (image layers) than in HTML, so it really saves time to make sure that the development phase just scripting the website and not redesigning.
Development
Every website is unique and it requires custom development. This phase involves building the site template and then the pages themselves. We also check and fix the site to be the browsers compatible, free of broken links and misspell errors. Our team is capable of developing suitable web based applications, which will help you the best of your website.
Launch
Our team will get your website launched and will do a complete testing (applications, scripts, links etc.). This guarantees that your websites will offers a pleasant experience to any user, regardless of internet speed, operational system or browsing software.
SEO
This step is very important to get your website known all over the world. Our team is capable of making your website search engine friendly, allowing you to attract more visitors.
Search Engine Submission
If you want to get your website known all over the world, you must submit it to the search engines. This will allow the search engine crawlers to visit your page and add it to the search engine indexes.
Marketing
To attract more visitors to your website, you must properly advertise it. We offer a full range of marketing packages. We will fully arrange and control your marketing company according to your budget.
Maintenance
Every website in the internet needs to be properly maintained. This will guarantee you that it will work properly all the time. Our team is capable of following all of the reports and statistics of your website and if a problem appears we will fix instantly.
This step includes a maintenance plan. It is one of the most important steps, as it helps improve the site continuously and maximize its usability and online presence.
Idea to Solution © 2008-2011.
Website Design, Online Marketing and Custom Web Solutions, Montreal, Canada